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ŠKODA BUSINES EXCELLENCE

DEALER PRINCIPAL PROGRAMME

MODULES OVERVIEW

BUSINESS MANAGEMENT

Financial statements
Planning and calculations
Budgeting
Reporting and KPIs
Investments
Case study

LEADERSHIP

Own management style
Improving leadership behavior
Effective communication
Using management tools
Employees motivation
Critical success factors

HUMAN RESOURCES

Professional recruitment
Performance management
Planning HR resources
HR management process
Employees remuneration
People excellence

FACING THE FUTURE

Strategic management
Strategic priorities
Family business in various life situations
Buying and selling a business
Legal aspects of sales
Developing a strategic plan

CUSTOMER EXPERIENCE

Customer knowledge
Marketing communication
New business opportunities
Our customer in 2025
E-mobility and digitization
Impact of the new trends

USED CARS

Importance of used cars business
Long term goals of your dealership

AFTERSALES

After Sales performance + strategy
Opportunities, team structure
After Sales Marketing