Škoda Vision App Concept

The Škoda Vision App concept explores how Škoda’s digital ecosystem could evolve in the coming years. Developed around a people-first approach and inspired by Škoda’s Simply Clever philosophy, the concept aims to make digital technology more intuitive and relevant by adapting to users’ needs. Building on the foundations of the current MyŠkoda app, it explores how future digital services could become more personalised, context-aware and seamlessly connected throughout the user journey.

Key features include Laura, an AI-powered digital assistant that responds to context and provides proactive support, for example by helping users prepare for upcoming journeys, optimise charging and vehicle settings and coordinate travel plans. The concept demonstrates how future digital services could support users before, during and after each journey – from AI-assisted vehicle preparation and collaborative trip management to personalised charging support and the automatic creation of shareable travel memories.