Field Force Programme is a type of improvement coordination of sales and after-sales activities at the dealership for a long-term, sustainable sales development. Additional goal is about improving convincing skills of the field forces for a more effective support of the dealer network.

TARGET GROUP

Sales and After Sales area managers on the importer level

PARTICIPATION

Group of 8-12 participants

DURATION

2 parts, 2 days each

APPROACH AND METHODOLOGY

  • Business cases
  • Group work
  • Interactive workshops
  • Role plays
  • Sales and After Sales cooperation
  • Project planning
  • Group discussions