A Golden steering wheel for the ŠKODA KAMIQ: the Czech brand’s new city SUV has won one of Europe’s most coveted car awards. The ŠKODA KAMIQ received the ‘Best Car under 25,000 euros’– one of eleven Golden Steering Wheels awarded in 2019 – from the German trade magazine Auto Bild and the German Sunday newspaper Bild am Sonntag. According to the magazine’s test editors, the KAMIQ offers the best overall package among all the new releases in its category. Christian Strube, ŠKODA AUTO Board Member for Technical Development received the Golden Steering Wheel on Tuesday evening at the gala in the Axel Springer publishing house in Berlin.

“I am delighted to accept the Golden Steering Wheel for the ŠKODA KAMIQ on behalf of the entire ŠKODA team. The KAMIQ combines the best ŠKODA qualities such as outstanding space and excellent price-performance ratio with an expressive, characterful design. Our first city SUV marks our entry into a very interesting segment where we are winning over attractive new customer groups,” explained Christian Strube, ŠKODA AUTO Board Member for Technical Development.

Fifty-eight models, which had been launched in the past twelve months and grouped into eleven categories, were pitted against each other in the Golden Steering Wheel 2019 awards. The test editors of Auto Bild were responsible for deciding the winner of the ‘Best car under 25,000 euros’ category. They took numerous qualities into account, such as handling, base price, standard equipment, warranties and surcharge policy and chose the ŠKODA KAMIQ as the best offer in its class. The jury praised several aspects specifically, including the spacious interior with compact dimensions, high quality and excellent price-performance ratio.

Third member of ŠKODA’s SUV family
The ŠKODA KAMIQ has complemented the Czech brand’s successful SUV range in the European market since mid-2019. Following the KODIAQ and KAROQ, ŠKODA has now entered the fast-growing segment of city SUVs. The KAMIQ combines the benefits of an SUV such as greater ground clearance and raised seating position with the agility of a compact vehicle and an emotive design typical of the brand. With state-of-the-art assistance and infotainment systems, a generous amount of space and numerous Simply Clever features, the ŠKODA KAMIQ meets the demands of families and lifestyle-oriented customers alike.

KAMIQ receives ŠKODA’s sixth Golden Steering Wheel award
The Bild am Sonntag has been presenting the Golden Steering Wheel since 1976 and in partnership with Auto Bild – the largest automotive magazine in Europe – since 2009. The KAMIQ has won the sixth Golden Steering Wheel for ŠKODA, and this is the second triumph in a row. The brand’s victories began in 1999 with the first-generation FABIA; in 2007, its successor repeated this success. The second-generation OCTAVIA won in 2004; the second generation of the SUPERB launched in 2008 also won a Golden Steering Wheel. The KAROQ received the award in 2017, and the awards did not run in 2018.

Latest Awards

The all-new ŠKODA OCTAVIA is in the running for its next international honours. The fourth generation of the ŠKODA best-seller has been short-listed for this year’s edition of the prestigious “Car of the Year” award. From an initial field of 29 new cars launched on the international markets during the past twelve months, the ŠKODA OCTAVIA made it into the final. This is where the seven remaining models are presented to an international expert jury, with 60 motoring journalists from 23 European countries casting their votes. The annual award was first established in 1964. The “2021 Car of the Year” will be announced on 1 March. In the last quarter of 2020, the OCTAVIA already succeeded in collecting renowned awards in the key export markets of the UK, Austria, Germany and Switzerland.

ŠKODA AUTO has been presented with the Pioneer Award for its use of artificial intelligence in vehicle diagnostics. At this year’s CONNECTED CAR Awards, the trade magazines Auto Bild and Computer Bild chose ŠKODA’s Sound Analyser app as the winner of the editorial prize reserved for particularly innovative ideas. Using a smartphone or tablet, the noises a car makes while in operation can be recorded and compared with stored sound patterns. On this basis, the software can quickly and reliably detect if the vehicle in question requires any maintenance.

ŠKODA AUTO has brought home another success from the HR Officers Awards held by the Employers Club. Due to the ongoing COVID-19 situation, the results this year were announced as part of an online presentation on LinkedIn, a social network that focuses on professional networking and career development. ŠKODA AUTO’s HR department came first place overall for its ANTICOVID-19 project, also winning a special prize for its activities aimed at stopping the spread of the coronavirus pandemic. Following a series of prestigious awards, such as the Employer of the Year and the Randstad Award, this is another success for the brand in the area of HR management.